Knowledgebase

Categories

Articles

Asking Customers for Reviews Getting them honestly.WHEN TO ASKImmediately after a good experience.Satisfaction fades.HOW TO... Building a Review Habit Making it routine.THE PROBLEMBusinesses ask occasionally, when they remember.That produces a... Choosing Your Business Category A decision that affects everything.WHY IT MATTERSYour category determines which searches you... Common Local SEO Mistakes What goes wrong.INCONSISTENT DETAILSThe name, address or number written differently in different... Getting Into Local Directories Listings beyond the main profile.WHAT DIRECTORIES DOList your business details, and provide a... Handling Unfair or False Reviews When a review is wrong.WHAT TO ESTABLISH FIRSTWhether it is genuinely false, or simply... Keeping Your Listings Current Maintenance.WHAT CHANGESHours Phone numbers Address Services Whether you are open at allWHAT... Local Content That Attracts Customers Writing for a local audience.WHAT WORKSAnswering questions local customers ask Writing about work... Local Keywords and How People Search The words customers use.HOW PEOPLE SEARCH LOCALLYService plus place: "generator repair... Local SEO: Everything That Matters, Briefly The whole category in one page.THE HIGHEST-RETURN ACTIONA complete, verified business profile... Making Your Website Locally Relevant On-page signals.WHAT TO INCLUDEYour full address, on every page or in the footer Your phone... Measuring Local Search Performance What to track.WHAT YOUR PROFILE REPORTSHow many people saw your listing How many visited your... Mobile and Local Search Where local searches happen.THE REALITYMost local searches are on phones, frequently while... Page Titles and Descriptions for Local Search What appears in results.THE TITLEWhat appears as the clickable heading in search results.The most... Posting Updates to Your Business Profile Keeping the profile active.WHAT YOU CAN POSTUpdates, offers, events, new products.WHY IT HELPSAn... Responding to Reviews What to write back.RESPOND TO ALL OF THEMPositive and negative.FOR POSITIVE REVIEWSShort and... Reviews Beyond Search Engines Other platforms.WHERE ELSE CUSTOMERS LOOKSocial media pages Industry-specific platforms... Service Area Businesses When you visit customers.WHAT THIS COVERSBusinesses without a public premises: trades, mobile... Setting Up Your Business Profile The most important local listing.WHY IT MATTERS MOSTFor local searches, the business profile... Structured Data for Local Businesses Helping search engines understand you.WHAT IT ISMarkup on your pages describing your business in... Using Photographs for Local Visibility Images that help.WHAT TO PHOTOGRAPHYour premises, outside and inside Your team Your work, before... What Local Search Means for Your Business Being found by people nearby.WHAT LOCAL SEARCH ISSomeone searching for a service in a place, or... Why Reviews Matter for Local Search Their effect.WHAT THEY AFFECTWhether you appear in local results Whether people choose you over a... Writing Location Pages That Work Pages for the areas you serve.WHEN TO CREATE THEMWhen you genuinely serve distinct areas and have... Your Business Name, Address and Phone Number The details that must match everywhere.WHY CONSISTENCY MATTERSSearch engines match your business...

Back

Are you happy with your experience? Leave us a review on Trustpilot.