The whole category in one page.
WHERE TO START
Search your own business name and see what a customer sees.
Most owners have never done it properly.
WHAT CUSTOMERS ACTUALLY READ
The negative reviews, and your responses to them.
A measured reply to an angry review reads better than a perfect rating.
ASK EVERY SATISFIED CUSTOMER
Immediately after the work, by WhatsApp, with a direct link.
Consistency accumulates them. Bursts do not.
NEVER
Buy reviews Write them yourself Offer payment or discounts for them Screen customers to filter out complaints
Discovery destroys credibility permanently.
RESPONDING TO CRITICISM
Acknowledge the specific point, do not argue, state the action, invite direct contact.
Keep it short. Long responses look defensive.
WHEN THE CUSTOMER IS WRONG
State your position briefly and factually, then move it off the public page.
Readers judge tone, not facts they cannot verify.
FOR A NEW BUSINESS
Photographs of real work are the strongest evidence available.
Being responsive competes well against an established business that is not.
THE CHEAPEST REPUTATION MANAGEMENT
Not producing complaints. Fix what recurs.
