Maintenance.
WHAT CHANGES
Hours Phone numbers Address Services Whether you are open at all
WHAT HAPPENS IF YOU DO NOT UPDATE
Customers arrive when you are closed Customers call a disconnected number Customers go elsewhere
WHAT TO UPDATE IMMEDIATELY
Any change to contact details or hours.
FOR HOLIDAYS
Set special hours in advance.
A customer arriving on a public holiday to a closed business leaves a poor review.
WHAT TO REVIEW QUARTERLY
Every listing you maintain That details match your canonical version That photographs are current
KEEPING A LIST
Of every place your business is listed.
Without it, you cannot update them all.
WHAT PEOPLE FORGET
Old directory listings with previous numbers Social profiles with outdated details Listings a former employee created
WHAT TO SEARCH FOR
Your business name and your old phone number.
You will find listings you forgot.