The honest calculation.
WHAT IT COSTS
A modest subscription, plus data, plus time to learn.
WHAT IT SAVES
Time on writing, summarising and administration.
WHERE IT PAYS MOST RELIABLY
Businesses losing enquiries because nobody replies in time Businesses that never produce content Businesses with no documentation
WHERE IT PAYS LEAST
Physical work Work where your time is not the constraint
THE HONEST CALCULATION
If your work involves substantial writing, the time saved usually exceeds the cost within a month.
If it does not, it may not be worth it.
HOW TO DECIDE
Use it for a month on one real task. Measure the time before and after, including checking.
Then decide.
WHAT NOT TO EXPECT
Transformation of the business.
It removes friction from tasks you would otherwise skip. That is real and it is not dramatic.
WHAT MATTERS MOST
Replying to enquiries faster. For most small businesses that is where the money is.
