The section in one page.
WHAT AI IS GOOD AT
Structure, drafting, rewriting, shortening, summarising, translating, generating options.
WHAT IT IS BAD AT
Knowing your business Facts Having something to say
THE WORKFLOW THAT WORKS
Brief it properly: reader, purpose, tone, length
Outline first, and edit the outline Generate section by section Edit heavily, adding your specifics Verify everything factual Read it as a reader would
WHAT YOU MUST SUPPLY
Your expertise, your examples, your data, your opinion.
Those are what make content worth reading.
WHAT NEVER TO GENERATE
Testimonials, statistics, case study facts, quotations, specifications.
THE BIGGEST TIME SAVING
A reusable style brief pasted into every request.
THE BIGGEST RISK
Publishing generic content in volume, which dilutes your site rather than building it.
THE TEST FOR ANY PIECE
Remove your business name. Could a competitor publish it unchanged?
If so, it says nothing specific and is not worth publishing.
THE RULE
AI drafts. You bring the substance and take the responsibility.
