Selling a SaaS Business Print

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Exiting.

WHO BUYS

Competitors Larger companies entering the market Individuals and small groups acquiring small businesses Investment firms

WHAT THEY ASSESS

Revenue, and whether it is genuinely recurring Retention Growth Concentration among few customers How dependent it is on you

WHY DEPENDENCE ON YOU MATTERS MOST FOR SMALL BUSINESSES

A business only you can run is worth substantially less.

WHAT REDUCES THAT

Documentation Systems rather than knowledge Someone else able to operate it

WHAT TO PREPARE

Clean financial records, separated from personal ones Clear metrics, consistently calculated Contracts and agreements in order Intellectual property ownership documented

WHY INTELLECTUAL PROPERTY SPECIFICALLY

Contributions without written assignment become a problem at exactly this point.

WHAT DUE DILIGENCE EXAMINES

Everything: code, contracts, finances, security, customers.

WHAT TO EXPECT

Months, and substantial disruption.

WHAT AFFECTS PRICE

Growth rate Retention Margin Concentration risk

WHAT TO UNDERSTAND ABOUT OFFERS

That terms matter as much as the figure: how much is paid now, how much depends on future performance, and what you must do afterwards.

WHAT TO TAKE

Professional advice, before negotiating.


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