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Reducing Card Decline Rates Print

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Improving approval.

WHY IT MATTERS

Declines are frequently the largest recoverable revenue loss in a payment flow.

WHAT AFFECTS APPROVAL

Data quality sent with the transaction Correct transaction indicators Merchant category and history Whether authentication was performed Retry behaviour The acquirer's relationship with issuers

WHAT DATA TO SEND

Everything the provider accepts: address, name, email, device, history.

WHY

Issuers approve more when they can assess risk.

WHAT LOCAL ROUTING PROVIDES

Higher approval when the acquirer is domestic to the issuer.

WHY THAT MATTERS FOR INTERNATIONAL BUSINESS

Cards are declined more frequently when processed abroad.

WHAT TO DO ABOUT IT

Acquire locally in significant markets, where volume justifies it.

WHAT TO ANALYSE

Decline codes, grouped, by issuer and card type.

WHAT THAT REVEALS

Whether the problem is funds, risk, configuration or a specific issuer.

WHAT TO FIX FIRST

Configuration and data quality, which are free.

WHAT TO MEASURE

Approval rate, by method and issuer, over time.

WHAT TO INVESTIGATE

Sudden changes, which usually indicate a configuration or issuer change.


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