Separating business from personal.
WHY SEPARATE
You can put it away outside hours It can be handed to staff It can be transferred if the business changes hands Personal and business contacts stay separate
WHAT TO CONSIDER
A second SIM or a dual-SIM device A number that can be answered by more than one person
WHAT TO ESTABLISH
Whose number it is, formally.
If it is registered to an individual who leaves, the business loses it.
WHAT TO PUT EVERYWHERE
The same number, consistently.
Your site, your profile, your listings, your invoices.
CONSISTENCY MATTERS
Different numbers in different places confuses customers and harms local search.
WHEN TO CHANGE IT
As rarely as possible.
A changed number loses customers who saved the old one.
IF YOU MUST CHANGE IT
Update every listing Keep the old number active for a period Tell customers
WHAT TO AVOID
Using a personal number that you later want back.
