The whole category in one page.
WHAT ACTUALLY STOPS BUSINESSES
Not disasters. Losing account access, an expired domain, a disappeared developer, a failed device, a key person unavailable.
Ordinary events nobody planned for.
THE TRAP THAT CATCHES MOST PEOPLE
Accounts that recover to an email address on your own domain.
If the domain fails, so does your ability to recover the accounts that would fix it.
Use an independent address for critical accounts.
THE SECOND TRAP
Two-factor authentication with recovery codes stored only on the device.
Store them separately.
FOR YOUR DOMAIN
Auto-renewal on, payment details current, contact details independent, registrar lock enabled.
Losing it loses your site and your email, and recovery is sometimes impossible.
WHAT A BACKUP IS NOT
Continuity. You also need access, knowledge, someone able to act, and a way to tell customers.
THE DOCUMENT THAT MATTERS MOST
Where everything is, kept somewhere reachable when your systems are not.
Not on the server, not only in email.
WHAT TO TEST ANNUALLY
Restoring a backup, and recovering an account without your usual device.
Most people discover they cannot do the second.
WHAT CUSTOMERS ACCEPT
Problems, if informed early. Not silence.
