Disputed recurring charges.
WHY THEY HAPPEN
The customer forgot they subscribed They could not find how to cancel The charge is unrecognisable on their statement They cancelled and were charged anyway
THE STATEMENT NAME
Should be recognisable as your business.
An unfamiliar name produces disputes from legitimate subscribers.
Check what appears.
THE FORGOTTEN SUBSCRIPTION
Common with annual plans.
A renewal reminder before charging prevents most of these.
WHAT REDUCES CHARGEBACKS
Clear signup stating the recurring nature Renewal reminders Easy cancellation Prompt refunds when warranted Being contactable
WHAT TO DO WHEN ONE ARRIVES
Respond within the deadline with evidence: the signup record, terms agreed, usage, and communication.
WHAT CHARGEBACKS COST
The money, a fee, and at volume, your gateway account.
Too many puts your ability to take payments at risk.
WHAT TO TRACK
Chargeback rate, and the reasons.