Prices across regions.
THE OPTIONS
One currency, with conversion left to the customer Displayed conversion, charged in one currency Genuine multi-currency, charged in the customer's currency
WHAT MOST SMALL BUSINESSES DO
Charge in one currency.
Simplest, and the customer bears conversion.
DISPLAYED CONVERSION
Shows an approximate price in the visitor's currency, charges in yours.
Helpful, and be clear that the charge is in your currency.
Unclear conversion produces disputes when the card statement differs.
GENUINE MULTI-CURRENCY
Requires gateway support and produces settlement in several currencies.
Real complexity. Only worth it at volume.
WHAT TO STATE CLEARLY
Which currency the customer is actually charged in.
Prominently, at checkout.
FOR NIGERIAN BUSINESSES SELLING ABROAD
Establish what your gateway supports before promising anything.
Settlement, fees and timing all differ for foreign currency.
WHAT TO AVOID
Prices appearing in a currency you do not actually charge in.
