After the sale.
WHAT STUDENTS NEED
Answers to questions A way to ask Evidence that someone is there
HOW TO PROVIDE IT
Comments on lessons A group, where appropriate Email support Scheduled question sessions
WHAT TO PROMISE
Only what you will deliver.
Promised support that does not materialise produces refund requests.
THE COMMON QUESTIONS
Note them. Each one belongs in the course.
A question asked repeatedly means a lesson is unclear.
COMPLETION RATES
Most online courses have low completion.
Structure, short lessons, tasks and contact improve it.
WHY IT MATTERS
Students who complete recommend you. Students who abandon do not.
WHAT TO FOLLOW UP
Students who stopped partway.
A message asking what stopped them frequently restarts them and always tells you something.
FOR CERTIFICATES
If you issue them, be clear about what they represent.
