Knowledgebase

Building an Online Shop, Part One: Briefly Print

  • buildingonlineshop, building, woocommerce, billing, email, spam, spf, dkim, domain, troubleshooting
  • 0

Setup, catalogue and checkout.

BEFORE ANYTHING ELSE

Add one product and buy it yourself.

Confirm the entire flow works before building a catalogue.

DECIDE THE STRUCTURE FIRST

Categories, attributes, naming, image sizes, SKU scheme.

Fixing inconsistency across hundreds of products is far worse.

FOR PRODUCT CONTENT

Never use manufacturer descriptions. They appear everywhere and do not rank.

Answer the question that prevents the purchase.

FOR IMAGES

Resize, then compress. Consistent size and background.

Product images are the largest part of a shop's page weight.

FOR PAYMENT

Test mode first, then a real transaction with your own card.

Verify the webhook updates the order automatically.

A broken webhook means payments succeed and orders stay unpaid.

FOR CHECKOUT

Show delivery costs early. Allow guest checkout. Test on a phone on mobile data.

FOR EMAILS

Send from your own domain with SPF and DKIM, or confirmations go to spam.

NEVER

Dispatch on a payment screenshot. Confirm funds in your own account.


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