Transparency in business.
WHEN TO TELL THEM
Where it affects them materially Where their data is processed Where a regulation or their terms require it Where they would reasonably want to know
HOW TO EXPLAIN IT
Plainly, without overselling or apologising.
"We use AI tools to help draft. Everything is reviewed by a person before it reaches you."
WHAT CUSTOMERS WANT TO KNOW
Whether a person is still responsible What happens to their information Whether they can ask for something different
WHAT NOT TO CLAIM
That it improves accuracy That it removes the possibility of error That it justifies a higher price
WHAT REASSURES
That you review everything That you remain accountable
WHAT DAMAGES TRUST
Being discovered rather than disclosing Generic communication that is obviously generated Claims that turn out to be false
FOR CLIENT AGREEMENTS
Some clients now specify whether AI may be used on their work.
Check before assuming.
