Selling delivery itself.
WHAT CUSTOMERS WANT TO KNOW
Areas covered Rates, or how rates are calculated Turnaround times How to book How to track
RATES
Publish them, or a calculator. Customers comparing logistics providers want a figure, and those who cannot find one go elsewhere.
COVERAGE
Explicit. Which states, which areas within them, and what is excluded.
BOOKING
Simple. A form capturing pickup, delivery, item description and contact details for both ends.
WhatsApp works well for this and many customers prefer it.
TRACKING
Customers ask constantly. Even a simple reference and a status you update manually reduces enquiries substantially.
TRUST
Customers are handing you their goods. Registration details, a physical address, named contacts and testimonials all matter.
Insurance arrangements, if you have them, are worth stating.
TERMS
What you are liable for, what you are not, and what is excluded from carriage. This matters more in logistics than in most businesses.
