The pieces, and what each costs.
THE ESSENTIALS
A domain name, ideally .com.ng or .ng for a business serving Nigerian customers Hosting Email on your own domain A website A way to take payment A way to deliver or fulfil
WHAT EACH IS FOR
The domain is your address. Hosting is where the site lives. They are separate products bought separately.
Email on your own domain is included with hosting and signals an established business in a way a Gmail address does not.
WHAT YOU DO NOT NEED AT THE START
A large elaborate website Every feature available Multiple payment methods An application
A clear site with a phone number, a description of what you do, and one working payment method covers most businesses for their first year.
ORDER OF WORK
- Register the domain
- Set up hosting and email
- Build a simple site
- Set up payment
- Tell people it exists
THE MOST COMMON MISTAKE
Building an elaborate site before establishing that customers want what you sell.
