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Building a Budget Planning what you will spend.WHAT A BUDGET ISA plan for income and spending over a period.WHAT IT... Building a Cash Flow Forecast Predicting what is in the account.WHAT IT SHOWSMoney in, money out, and the balance, week by week... Deciding Whether to Invest in Something Evaluating a purchase or project.WHAT TO ESTABLISHWhat it costs, in total What it produces Over... Financial Planning and Forecasting: Everything That Matters, Briefly The whole category in one page.PROFIT AND CASH ARE DIFFERENT, AND CASH IS WHAT KEEPS YOU OPENLoan... Forecasting Revenue Estimating what will come in.WHAT MAKES IT DIFFICULTIt depends on customer behaviour, which is... Handling a Cash Shortage When money will not cover obligations.WHAT TO DO FIRSTEstablish the exact position: what is... Managing Financial Risk What could damage the numbers.WHAT THE COMMON RISKS AREA large customer leaving or failing to pay... Managing Working Capital The money tied up in operating.WHAT WORKING CAPITAL ISMoney tied up in stock and in amounts... Planning for Growth Financially What expansion costs.WHAT GROWTH CONSUMESCash, before it produces any.WHYStock, staff, equipment... Planning for Tax Providing for what falls due.WHY IT DESERVES SEPARATE PLANNINGTax arrives after the profit that... Reviewing Financial Performance The monthly discipline.WHAT TO REVIEWRevenue against forecast Margin Fixed costs against budget... Setting and Using Financial Targets Numbers to manage toward.WHAT MAKES A TARGET USEFULSpecific Within your influence Measured... Understanding Financial Statements Reading the three reports.WHAT A PROFIT AND LOSS ACCOUNT SHOWSRevenue, costs and profit over a... Understanding Pricing and Profitability Together How price drives the numbers.WHY PRICE IS THE MOST POWERFUL LEVERA price change flows entirely to... Understanding Unit Economics Whether each sale makes money.WHAT UNIT ECONOMICS MEANSThe profit or loss on a single sale or... Understanding Your Costs What the business actually consumes.WHAT TO SEPARATEDirect costs: those that vary with salesFixed... Understanding the Difference Between Profit and Cash The distinction that closes businesses.WHAT PROFIT ISRevenue earned minus costs incurred, over a... Working With an Accountant on Planning Getting value from professional support.WHAT THEY PROVIDECompliance: filings, returns,...

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