Choosing where to host.
WHAT MAJOR INTERNATIONAL PROVIDERS OFFER
Enormous capability Global reach Extensive services Billing in foreign currency Support that may not know your context
WHAT LOCAL AND REGIONAL PROVIDERS OFFER
Lower latency to local users Billing in local currency Support in your time zone and context Fewer services Smaller scale
WHAT TO WEIGH
Where your users actually are What services you genuinely need Cost predictability Support responsiveness
THE USER LOCATION POINT
If your customers are here, a nearer service performs better for them.
WHAT NOT TO ASSUME
That international automatically means better for your situation.
Or that local automatically means cheaper or worse.
WHAT MANY BUSINESSES DO
Use both: local hosting for customer-facing services, international for specialist capability.
WHAT TO ESTABLISH
What each option actually costs annually, in your currency.
WHAT TO TEST
Performance from where your users are.
