Where to place your services.
WHAT LOCAL HOSTING PROVIDES
Lower latency for local visitors Billing in local currency Support in your time zone and context Continued local reachability during international cable faults
WHAT INTERNATIONAL PROVIDERS PROVIDE
Enormous scale and capability Extensive services Global reach Billing in foreign currency
WHAT TO WEIGH
Where your users actually are What services you genuinely need Cost predictability, given exchange rate movement Support responsiveness
WHAT THE LATENCY DIFFERENCE MEANS
For Nigerian visitors, a locally hosted site is noticeably faster.
WHAT THE CURRENCY DIFFERENCE MEANS
Foreign billing changes your cost without the provider changing price.
WHAT MANY BUSINESSES DO
Host customer-facing services locally, and use international providers for specialist capability.
WHAT TO TEST
Actual performance from where your users are, before committing.
HOW
Measure loading time from a local connection, at a busy period.
WHAT NOT TO ASSUME
That international automatically means better for your situation.
