Being taken seriously.
WHAT CUSTOMERS LOOK FOR
Evidence you are real Evidence you are competent Evidence others have used you
WHAT ESTABLISHES IT
A registered business A physical address A business email on your own domain A website A complete business profile with real photographs Reviews
THE EMAIL POINT
A free provider address for a business signals informality.
Your own domain costs little and changes perception.
WHAT TO SHOW
Work you have actually done Your premises and team Your registration details
FOR YOUR FIRST CUSTOMERS
Photographs of real work are the strongest evidence available.
WHAT ELSE HELPS
Responding quickly Being reachable Doing what you said
THOSE COST NOTHING
WHAT NOT TO DO
Claim experience you lack Invent testimonials Present stock photographs as your work
WHAT ACCUMULATES
Reviews, work examples, and reputation.
Consistently, over time.