An honest assessment.
WHEN YOU DO
Custom functionality Integration with other systems Something beyond what available tools do A site of any complexity you cannot maintain
WHEN YOU MIGHT NOT
A straightforward brochure site A simple shop A blog
WHAT YOU CAN DO YOURSELF
A well-chosen theme on WordPress, configured carefully, produces a good site.
For many small businesses that is sufficient.
WHAT IT COSTS YOU INSTEAD
Time, and a learning period.
WHAT A DEVELOPER ADDS
Speed Expertise about what will work Handling things you would struggle with Responsibility for the result
THE MIDDLE PATH
Have someone set it up and hand it over.
You maintain it.
WHAT TO BE HONEST ABOUT
Whether you will actually maintain it.
A site nobody updates was better built by someone with a maintenance arrangement.