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Offering Multiple Payment Methods Print

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Why one is not enough.

WHAT NIGERIAN CUSTOMERS USE

Cards, with varying online restrictions Bank transfer

USSD

Mobile money, in some segments

WHY OFFER SEVERAL

A customer whose card is declined will use another method if offered.

If not offered, they leave.

WHAT TO ENABLE

Card, always Bank transfer, which many customers prefer USSD, where your gateway supports it

BANK TRANSFER THROUGH THE GATEWAY

Better than manual transfer, since the gateway confirms it automatically.

MANUAL BANK TRANSFER

Displays your account details and marks the order on hold.

You confirm manually.

Never dispatch on a screenshot. Confirm funds in your own account.

CASH ON DELIVERY

Common here. Carries refusal risk.

Confirm by phone before dispatch.

WHAT TO TEST

Each method, individually, with a real transaction where possible.

WHAT NOT TO DO

Enable methods you have not tested.


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