Data transferred.
WHAT IT MEASURES
Data sent to and from your account over a period.
WHAT CONSUMES IT
Every page load Every image downloaded Every file downloaded Email Backups transferred off the account
WHAT USUALLY DOMINATES
Images. Large unoptimised images consume bandwidth on every view.
WHAT ELSE
Bot traffic Hotlinking, where another site displays your images from your server Large downloadable files Video served from your account
HOTLINKING
Another site linking directly to your images.
Their visitors consume your bandwidth.
cPanel has a hotlink protection option.
WHAT TO DO IF YOU ARE APPROACHING A LIMIT
Optimise images, which reduces it proportionally Check for bot traffic Check for hotlinking Consider whether large files belong elsewhere
FOR VIDEO
Serving video from hosting is expensive in bandwidth.
A video platform is usually better.
