The messages most businesses never send.
AFTER A QUOTE
"I quoted [customer] [amount] for [work] on [date] and have not heard back. Write a short follow-up that is friendly, not pushy, and gives them an easy way to respond."
AFTER AN ENQUIRY WITH NO PURCHASE
"Someone asked about [product] two days ago and did not respond. Write a brief follow-up. One short paragraph. No pressure."
AFTER COMPLETING WORK
"I completed [work] for [customer] on [date]. Write a short message checking they are satisfied and inviting them to get in touch if anything is wrong."
ASKING FOR A REVIEW
"I completed [work] for a satisfied customer. Write a short message asking whether they would leave a review, with a link. Make it easy to decline."
RECONNECTING AFTER A LONG GAP
"A customer last bought from us [when]. Write a short message that is not a sales pitch, mentioning [something genuinely relevant]."
WHY THESE MATTER
Most small businesses never follow up at all.
That is the cheapest available source of additional work.
