Periodic work.
ONCE A MONTH
Analyse feedback and complaints Review what content worked Update anything that has gone stale Produce your newsletter
FOR FEEDBACK
"Here is this month's feedback. What themes appear? What are we not acting on?"
Then fix the top two.
FOR CONTENT REVIEW
What brought people to your site, and what did they do next.
FOR STALE CONTENT
"Here is an article from [date]. What is likely to be out of date and should be checked?"
That produces a checklist rather than a rewrite.
FOR YOUR OWN RECORDS
Turn the month's notes into something coherent.
FOR PLANNING
Look at the next month. What is coming, what needs preparing.
WHAT TO MEASURE
Whether the tasks you automated are actually saving time net of checking.
WHAT TO ADJUST
Your prompts, based on what you kept correcting.