Knowledgebase

Using AI With Customer Data Responsibly Print

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Handling information properly.

WHAT COUNTS AS CUSTOMER DATA

Names, addresses, phone numbers, email addresses Order history Anything identifying an individual

THE OBLIGATIONS

Under the NDPR and comparable frameworks, sending personal data to a third party is a processing activity carrying obligations.

WHAT TO ESTABLISH BEFORE SENDING ANY

What the provider does with it How long it is retained Whether it is used for training Whether your privacy notice covers it

WHAT TO DO INSTEAD, USUALLY

Remove identifying details. "Customer A in Lagos" rather than the name and address.

Most analysis works perfectly well on anonymised data.

WHAT NEVER TO SEND

Payment details Identification numbers Health information Anything you would not put in an email to a supplier

FOR ANALYSIS AT SCALE

Anonymise before processing.

WHAT TO UPDATE

Your privacy notice, if you use AI services on customer data.

FOR SPECIFICS

Visit zillionkinghost.com for further information, and take proper advice.


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