The full set.
THE ESSENTIALS
Terms and conditions of sale Returns and refunds policy Delivery information Privacy notice Cookie notice, if applicable Business details
WHERE EACH MUST APPEAR
- Terms: footer, and at checkout with a tick box
- Returns: footer, product pages, checkout
- Delivery: product pages and before checkout
- Privacy: footer and beside any form
- Business details: footer
WHAT PAYMENT GATEWAYS FREQUENTLY REQUIRE
Published terms A refund policy Contact details A description of what you sell
Some will not approve an account without them.
WHAT CUSTOMERS LOOK FOR
Delivery cost and time, before deciding Returns policy, before buying Contact details, to check you are real
THE COMMERCIAL POINT
These pages are not only compliance. They remove the uncertainty that stops people buying.
A shop with no visible returns policy loses customers who would have bought.
WHAT TO WRITE FIRST
Delivery and returns. Those are what customers actually read.
