The realistic model.
THE COMMON SITUATION
A designer or developer adding hosting to existing work, rather than starting a hosting company.
That is the model that works most reliably.
WHY
You already have clients Hosting deepens the relationship The other work provides income while hosting revenue builds Your existing skills apply directly
HOW TO INTRODUCE IT
Offer hosting to clients whose sites you already built.
Free migration removes the obstacle.
WHAT TO BE CAREFUL WITH
Time. Hosting support arrives unpredictably and interrupts project work.
Set support hours that protect your focused time.
THE PRICING ADVANTAGE
You can price hosting to include maintenance, which is work you would do anyway for clients you care about.
That is a better product than either alone.
WHEN IT BECOMES THE MAIN BUSINESS
When recurring revenue exceeds project revenue, which takes years.
Most people never reach that, and do not need to.
THE HONEST POSITION
Hosting as an adjunct to design or development work is a good business.
Hosting alone, competing on price, is a difficult one.