The most valuable thing alongside hosting.
WHAT IT INCLUDES
Core, theme and plugin updates Backup verification Uptime monitoring A security scan A stated allowance of small changes
WHY IT IS THE RIGHT PRODUCT
Recurring and predictable Covers work you would otherwise do free or not at all Prevents the compromises that cost you most Aligns your incentive with the client's
PRICING IT
Enough to cover the time: roughly an hour a month per site, plus margin.
Higher for a shop, which needs more attention.
WHAT TO EXCLUDE EXPLICITLY
New features Redesigns Content writing Anything substantial
Those are quoted separately. Without the exclusion, the plan absorbs everything.
THE CHANGE ALLOWANCE
A stated amount, such as thirty minutes of small changes monthly.
It makes the plan feel generous and it caps your exposure.
FOR CLIENTS WHO DECLINE
State in writing that updates are their responsibility, and what happens if the site is compromised.
That protects you and frequently persuades them to take the plan.
WHAT IT PREVENTS
Unmaintained sites becoming your emergency.
