Shop integration.
WHAT IT UNLOCKS
Abandoned cart recovery Post-purchase follow-up and review requests Segmentation by purchase history Revenue attribution per campaign
These are the highest-value automations available to a shop, and they all require the integration.
SETTING IT UP
Install the platform's WooCommerce extension, or connect through the platform's own integration.
Authorise it, and allow the initial synchronisation to complete before relying on any automation.
WHAT SYNCHRONISES
Customers, orders and products, depending on the platform.
CONSENT AT CHECKOUT
An optional tick offering to subscribe. Not pre-ticked.
A customer buying something has not agreed to marketing unless they said so.
WHAT TO TEST
Place a real low-value order and confirm it appears in the platform Abandon a cart and confirm the recovery message sends Complete an order and confirm the follow-up sends after the delay
THE COMMON FAILURE
The integration configured and never tested, so abandoned cart messages never send and nobody notices for months.
Test by abandoning a cart yourself.
