The single most important SEO tool, and it is free.
WHY
It shows what queries bring you traffic, which pages are indexed, what errors search engines encounter, and whether there are problems with your site.
Without it you are guessing.
ADDING YOUR SITE
- Sign in and add a property.
- Choose a domain property, which covers all subdomains and both http and https, or a URL prefix property for a specific version.
- Verify ownership.
VERIFICATION METHODS
A DNS TXT record, which is required for a domain property and is the most robust An HTML file uploaded to your site An HTML tag in your homepage Through analytics or tag manager, if already installed
Adding a DNS record is straightforward in cPanel Zone Editor, or at your DNS provider if records live elsewhere.
AFTER VERIFYING
Submit your sitemap Wait. Data takes days to appear and months to become genuinely useful.
MULTIPLE PROPERTIES
If you moved to HTTPS or changed domain, add the new version and keep the old one for comparison.
